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  3. It’s official, pink hair is the coolest trend to come out of lockdown

It’s official, pink hair is the coolest trend to come out of lockdown

Published on 4 May 2020 by Beth Ryan

Remember when toilet roll was the biggest trend of lockdown? Those were dark days. Thankfully, it’s been dethroned (pun not intended) by something much cooler – pink hair. It’s everywhere. Our Instagram feeds are full of celebrities and other very-cool people (girls and guys) sporting pink hair. I mean, if it’s good enough for Dua Lipa and Sarah Michelle Gellar.

If you’ve made it to week 7 without trying it then we commend you – but also, like, you really should go for it.

The colour and tone of your pink will depend on a couple of things – the colour of your hair before and the tone of the dye. Pastels or ultra-bright, neon shades can only be achieved if your hair is almost white beforehand. If your hair is darker, deeper, more pigmented dyes will work best.

Go with a semi-permanent formula that fades over a few washes (look for dyes that fade ‘true to colour’ – this means your hair will fade to the same colour it was before). There’s slightly more upkeep involved but it’s commitment-free and it’s better for your hair.

Washing your hair with cold water (and less often) will help keep your colour for longer. Add a bit of the dye to your conditioner for an easy freshen up.

By Beth Ludolf

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